06th September 2019
Named 'the enchanted place on the hill', Boringdon Hall is a five-star hotel famous for its magically imposing nature and detailed history - both of which add to the magnificent character of the hall.
Situated on the edge of the idyllic Dartmoor National Park and just five minutes from the city of Plymouth, Boringdon Hall Hotel provides a peaceful and tranquil refuge from the hustle and bustle of everyday life.
Boringdon Hall Hotel has a total of 42 en-suite bedrooms - ranging from majestic four-poster bedrooms with burnished oak panelling and exquisite antique furniture in the oldest part of the Hotel to newly refurbished, stylish courtyard rooms in the recently converted wings.
The new Gaia Spa within the grounds of Boringdon Hall offers luxury spa and wellness facilities. Overlooking The Great Hall, the intimate and deliciously romantic 3 rosette Gallery Restaurant exudes warmth.
Winner of the 2019 Hotel Spa of the Year in Western Europe & Scandinavia.
The Borington Hall App
The team at Philema Hospitality Management, who manages Boringdon Hall, as well as Esplanade Hotel and Fistral Beach, decided to create an individual app for each one of their properties, instead of one group app containing all their properties, to reflect the different brands and the individual character of each property.
The team developed an app for Boringdon Hall as they wanted to adopt a mobile-friendly solution that would enable them to digitise their guest directory and engage with their guests pre, during and post stay.
The app represents a one-stop-shop for guests to find out all the information they need about the area, the hotel, its services and facilities; from Spa treatments, fitness classes, events and culinary workshops, to the mouth-watering menus of the Mayflower Brasserie, insiders guides, vouchers, room extras and other hotel services.
The app allows guests to book direct at the hotel, but also to book at the Spa and Restaurant. Guests can easily message the hotel staff, whether they are in their room or out and about, with any questions they might have as well as for requesting in-room service and ordering extra items.
The hotel app enables the team at Boringdon Hall to send very targeted communications to guests through location-based push notifications. A loyalty programme built in the app allows the hotel to work towards converting every guest into a loyal customer.
“We wanted an app to provide a platform to communicate and engage with our guests pre, during and post stay with both information and offers. Criton have provided us with three unique apps matching each of our branding and fulfilling the brief on a quick turnaround.
We are pleased with the front and back end functionality of the app. Independent hotels need to keep exploring different forms of technology to engage with their guests in order to keep up with the big players in the game and Criton offers an affordable way to do this.”
Becky Nowell, Sales Director, Philema Hospitality Management