Interact with guests and increase revenue with an app

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Why an app?

At Criton, our mission is to give independent hotels access to the same technology that large hotel chains already adopt.

The Hilton and Marriott created guest apps to enhance the guest experience, increase loyalty, direct bookings and upsell. Independent hotels need to embrace technology to remain competitive.

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The Perfect Guest App

The Hilton Honors

The Hilton Honors app has delivered 20% of all reservations across its brand portfolio, driven by the brand’s loyalty program. The hotel chain has also introduced a digital key, allowing guests to use their smartphones to access rooms, removing the need to physically check-in and freeing front of house staff to concentrate on enhancing the guest experience.

"We are able to come out from behind the desk and provide more hospitality,” said Stuart Foster, Hilton’s VP of Global Marketing. “It’s what consumers really want when booking a hotel. We are seeing a huge explosion in the app space.”

The Marriott Bonvoy

The Marriott drives $1.7 billion in annual bookings through its app. “Customers expect more service to be handled through their device.” says George Corbin, Marriott International’s SVP of Digital.

“We want our app to be open while they’re travelling, not just when they’re booking, and we want to meet more of our customers’ needs when they’re on the go.”

Your Hotel App with Criton

The future of guest-facing technology is on the guests’ own device. Criton gives you access to the same technology that Hilton and Marriott already adopt at a fraction of the cost.

Guests request….

94% of business travellers and 80% of leisure travellers expressed interest in using mobile guest apps to request service and message hotel staff
74% want to use their phone to speed up check-in and services
70% would use a hotel app, if their favourite hotel would have one
In-room service orders increased by 18% when made via mobile

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